{"id":8044,"date":"2022-03-07T14:49:50","date_gmt":"2022-03-07T14:49:50","guid":{"rendered":"https:\/\/www.marketingzentral.com\/?page_id=8044"},"modified":"2024-03-06T23:30:34","modified_gmt":"2024-03-06T23:30:34","slug":"seo","status":"publish","type":"page","link":"https:\/\/www.marketingzentral.com\/en\/seo\/","title":{"rendered":""},"content":{"rendered":"<section class=\"wpb-content-wrapper\"><div class=\"vc_row wpb_row vc_row-fluid qodef-section semmovil vc_custom_1646841394205 qodef-content-aligment-center\" style=\"\"><div class=\"clearfix qodef-full-section-inner\"><div class=\"movildigital wpb_column vc_column_container vc_col-sm-6 vc_hidden-xs\"><div class=\"vc_column-inner vc_custom_1646841607807\"><div class=\"wpb_wrapper\">\n\t<div class=\"wpb_text_column wpb_content_element  vc_custom_1646841582371\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<p style=\"text-align: left;\"><span style=\"font-weight: 800 !important; font-size: 36px; color: #fb6a1b; font-family: Montserrat;\">SEO<\/span><\/p>\n<p style=\"color: #ffffff; text-align: left; font-size: 18px;\">Search engine optimization (SEO) starts with knowing where you currently stand and then determine where you want to be.<\/p>\n<p style=\"color: #ffffff; text-align: left; font-size: 18px;\">Our initial SEO audit allows us to perform a deep research on your existing site and discover specific recommendations to increase your rankings. We will  monitor permanently your site\u2019s search performance and applying new content optimization.<\/p>\n\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-6 vc_hidden-xs\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\n\t<div  class=\"wpb_single_image wpb_content_element vc_align_right  vc_custom_1646841639391\">\n\t\t\n\t\t<figure class=\"wpb_wrapper vc_figure\">\n\t\t\t<div class=\"vc_single_image-wrapper   vc_box_border_grey\"><img loading=\"lazy\" decoding=\"async\" class=\"vc_single_image-img\" src=\"https:\/\/www.marketingzentral.com\/wp-content\/uploads\/2022\/03\/seo1.png\" width=\"467\" height=\"345\" alt=\"seo1\" title=\"seo1\" \/><\/div>\n\t\t<\/figure>\n\t<\/div>\n<\/div><\/div><\/div><\/div><\/div><div class=\"vc_row wpb_row vc_row-fluid qodef-section nomovil vc_custom_1646841465479 qodef-content-aligment-center qodef-grid-section\" style=\"\"><div class=\"clearfix qodef-section-inner\"><div class=\"qodef-section-inner-margin clearfix\"><div class=\"movildigital wpb_column vc_column_container vc_col-sm-6 vc_hidden-lg\"><div class=\"vc_column-inner vc_custom_1646710995014\"><div class=\"wpb_wrapper\">\n\t<div class=\"wpb_text_column wpb_content_element  vc_custom_1646664610848\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<p style=\"text-align: left;\"><span style=\"font-weight: 800 !important; font-size: 33px; color: #fb6a1b;\">SEO<\/span><\/p>\n<p style=\"color: #ffffff; text-align: left; font-size: 18px;\">La optimizaci\u00f3n de motores de b\u00fasqueda (SEO) comienza con saber d\u00f3nde se encuentra actualmente; s\u00f3lo entonces podr\u00e1 determinar d\u00f3nde quiere estar. Nuestra auditor\u00eda de SEO inicial nos permite realizar una investigaci\u00f3n en profundidad en su sitio existente y brindar recomendaciones espec\u00edficas para mejorar su clasificaci\u00f3n actual. Supervisamos constantemente el rendimiento de b\u00fasqueda del sitio y optimizando todo el contenido nuevo para la b\u00fasqueda.<\/p>\n\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-6 vc_hidden-lg\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\n\t<div  class=\"wpb_single_image wpb_content_element vc_align_right  vc_custom_1646841717100\">\n\t\t\n\t\t<figure class=\"wpb_wrapper vc_figure\">\n\t\t\t<div class=\"vc_single_image-wrapper   vc_box_border_grey\"><img loading=\"lazy\" decoding=\"async\" class=\"vc_single_image-img\" src=\"https:\/\/www.marketingzentral.com\/wp-content\/uploads\/2022\/03\/seo1.png\" width=\"467\" height=\"345\" alt=\"seo1\" title=\"seo1\" \/><\/div>\n\t\t<\/figure>\n\t<\/div>\n<\/div><\/div><\/div><\/div><\/div><\/div><div data-qodef-parallax-speed=\"1\" class=\"vc_row wpb_row vc_row-fluid qodef-section vc_custom_1646670413890 qodef-content-aligment-left qodef-parallax-section-holder qodef-parallax-section-holder-touch-disabled\" style=\"\"><div class=\"clearfix qodef-full-section-inner\"><div class=\"wpb_column vc_column_container vc_col-sm-12\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\n\t<div class=\"wpb_text_column wpb_content_element  vc_custom_1646665119744\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<p style=\"text-align: left;\"><span style=\"color: #ffffff; font-size: 20px;\">Creating quality optimized content, updating site content regularly, claiming and optimizing local listings, and maintaining a spam-free inbound link portfolio are the pillars of a successful SEO and content strategy.<\/span><\/p>\n\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><\/div><\/div><\/div><div class=\"vc_row wpb_row vc_row-fluid qodef-section vc_custom_1682009029204 qodef-content-aligment-left qodef-grid-section\" style=\"\"><div class=\"clearfix qodef-section-inner\"><div class=\"qodef-section-inner-margin clearfix\"><div class=\"semmovil wpb_column vc_column_container vc_col-sm-12\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<h1 style=\"text-align: left; font-weight: 800; font-size: 46px;\"><span style=\"color: #ff6600;\">Technical Setup<\/span><\/h1>\n<p style=\"text-align: left;\"><span style=\"color: #fff; font-size: 19px;\">\u2022 Initial diagnosis of the website<\/span><br \/>\n<span style=\"color: #fff; font-size: 19px;\">\u2022 Creation and Implementation<\/span><br \/>\n<span style=\"color: #fff; font-size: 19px;\">\u2022 Webmaster Tools y Robots TXT<\/span><br \/>\n<span style=\"color: #fff; font-size: 19px;\">\u2022 HTML Sitemap optimization and XML creation<\/span><br \/>\n<span style=\"color: #fff; font-size: 19px;\">\u2022 Connection of Google Analytics with the Google Search console<\/span><br \/>\n<span style=\"color: #fff; font-size: 19px;\">\u2022 Campaign configuration in SEO MOZ<\/span><br \/>\n<span style=\"color: #fff; font-size: 19px;\">\u2022 Keyword Research and prioritization<\/span><br \/>\n<span style=\"color: #fff; font-size: 19px;\">\u2022 Property registration in Google My Business (customer content)<\/span><br \/>\n<span style=\"color: #fff; font-size: 19px;\">\u2022 Content Upload (Photos for Each physical location, provided by the client)<\/span><br \/>\n<span style=\"color: #fff; font-size: 19px;\">\u2022 Schema Application Suggestion:<\/span><br \/>\n<span style=\"color: #fff; font-size: 19px;\">Tags (does not include implementation)<\/span><\/p>\n\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><\/div><\/div><\/div><\/div><div class=\"vc_row wpb_row vc_row-fluid qodef-section nodesktop vc_custom_1682009182555 qodef-content-aligment-left qodef-grid-section\" style=\"\"><div class=\"clearfix qodef-section-inner\"><div class=\"qodef-section-inner-margin clearfix\"><div class=\"wpb_column vc_column_container vc_col-sm-12 vc_hidden-lg vc_hidden-md vc_hidden-sm\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\n\t<div class=\"wpb_text_column wpb_content_element  vc_custom_1646711195219\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<h1 style=\"text-align: left;\"><span style=\"color: #ff6600;\">Technical Setup<\/span><\/h1>\n<p style=\"text-align: left;\"><span style=\"color: #adadad; font-size: 19px;\">Diagn\u00f3stico inicial del sitio web<\/span><\/p>\n<p style=\"text-align: left;\"><span style=\"color: #adadad; font-size: 19px;\">Creaci\u00f3n e Implementaci\u00f3n<\/span><\/p>\n<p style=\"text-align: left;\"><span style=\"color: #adadad; font-size: 19px;\">Webmaster Tools y Robots TXT<\/span><\/p>\n<p style=\"text-align: left;\"><span style=\"color: #adadad; font-size: 19px;\">Optimizaci\u00f3n Sitemap HTML y creaci\u00f3n de XML<\/span><\/p>\n<p style=\"text-align: left;\"><span style=\"color: #adadad; font-size: 19px;\">Conexi\u00f3n de Google Analytics con la consola de B\u00fasqueda de Google<\/span><\/p>\n<p style=\"text-align: left;\"><span style=\"color: #adadad; font-size: 19px;\">Configuraci\u00f3n de campa\u00f1a en SEO MOZ<\/span><\/p>\n<p style=\"text-align: left;\"><span style=\"color: #adadad; font-size: 19px;\">Keyword Research y priorizaci\u00f3n<\/span><\/p>\n<p style=\"text-align: left;\"><span style=\"color: #adadad; font-size: 19px;\">Registro de propiedad en Google My Business (contenido del cliente)<\/span><\/p>\n<p style=\"text-align: left;\"><span style=\"color: #adadad; font-size: 19px;\">Carga de Contenido (Fotos por Cada ubicaci\u00f3n f\u00edsica, provistas por el cliente)<\/span><\/p>\n<p style=\"text-align: left;\"><span style=\"color: #adadad; font-size: 19px;\">Sugerencia de Aplicaci\u00f3n de Schema<\/span><\/p>\n<p style=\"text-align: left;\"><span style=\"color: #adadad; font-size: 19px;\">Tags (no incluye implementaci\u00f3n)<\/span><\/p>\n\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><\/div><\/div><\/div><\/div><div class=\"vc_row wpb_row vc_row-fluid qodef-section qodef-content-aligment-left qodef-grid-section\" style=\"\"><div class=\"clearfix qodef-section-inner\"><div class=\"qodef-section-inner-margin clearfix\"><div class=\"wpb_column vc_column_container vc_col-sm-6\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<h1 style=\"text-align: left;\"><span style=\"color: #ff6600;\">SEO Onsite<\/span><\/h1>\n<h2 style=\"text-align: left; font-size: 22px;\">Onsite optimization<\/h2>\n<p style=\"text-align: left;\"><span style=\"font-size: 20px; color: #000000;\">Analysis of the structure and technology of the website<\/span><\/p>\n<p style=\"text-align: left;\"><span style=\"font-size: 20px; color: #000000;\">Optimization of Metatags, Alt Tags in Images and Headings per page<\/span><\/p>\n<p style=\"text-align: left;\"><span style=\"font-size: 20px; color: #000000;\">SEO friendly URL optimization per page<\/span><\/p>\n<p style=\"text-align: left;\"><span style=\"font-size: 20px; color: #000000;\">Content curation per page<\/span><\/p>\n<p style=\"text-align: left;\"><span style=\"font-size: 20px; color: #000000;\">Optimization of Internal Links in content per page<\/span><\/p>\n<p style=\"text-align: left;\"><span style=\"font-size: 20px; color: #000000;\">Competition analysis<\/span><\/p>\n<p style=\"text-align: left;\"><span style=\"font-size: 20px; color: #000000;\">Footer optimization<\/span><\/p>\n\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-6\"><div class=\"vc_column-inner vc_custom_1646666985909\"><div class=\"wpb_wrapper\">\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<h1 style=\"padding-left: 40px;\"><span style=\"color: #ffffff;\">seo<\/span><\/h1>\n<h2 style=\"text-align: left; font-size: 22px; padding-left: 40px;\">Content generation<\/h2>\n<p style=\"text-align: left; padding-left: 40px;\"><span style=\"font-size: 20px; color: #000000;\">\u2022 Create blog notes<\/span><\/p>\n<p style=\"text-align: left; padding-left: 40px;\"><span style=\"font-size: 20px; color: #000000;\">\u2022 Optimization of blog notes<\/span><\/p>\n<p style=\"text-align: left; padding-left: 40px;\"><span style=\"font-size: 20px; color: #000000;\">\u2022 Translation of blog notes<\/span><\/p>\n\n\t\t<\/div>\n\t<\/div>\n\n\t<div  class=\"wpb_single_image wpb_content_element vc_align_left  vc_custom_1646666964343\">\n\t\t\n\t\t<figure class=\"wpb_wrapper vc_figure\">\n\t\t\t<div class=\"vc_single_image-wrapper   vc_box_border_grey\"><img loading=\"lazy\" decoding=\"async\" width=\"856\" height=\"404\" src=\"https:\/\/www.marketingzentral.com\/wp-content\/uploads\/2022\/03\/seogeneracion.jpg\" class=\"vc_single_image-img attachment-full\" alt=\"\" title=\"seogeneracion\" srcset=\"https:\/\/www.marketingzentral.com\/wp-content\/uploads\/2022\/03\/seogeneracion.jpg 856w, https:\/\/www.marketingzentral.com\/wp-content\/uploads\/2022\/03\/seogeneracion-300x142.jpg 300w, https:\/\/www.marketingzentral.com\/wp-content\/uploads\/2022\/03\/seogeneracion-768x362.jpg 768w\" sizes=\"auto, (max-width: 856px) 100vw, 856px\" \/><\/div>\n\t\t<\/figure>\n\t<\/div>\n<\/div><\/div><\/div><\/div><\/div><\/div><div class=\"vc_row wpb_row vc_row-fluid qodef-section vc_custom_1646668084989 qodef-content-aligment-left qodef-grid-section\" style=\"\"><div class=\"clearfix qodef-section-inner\"><div class=\"qodef-section-inner-margin clearfix\"><div class=\"wpb_column vc_column_container vc_col-sm-6\"><div class=\"vc_column-inner vc_custom_1646668152318\"><div class=\"wpb_wrapper\">\n\t<div class=\"wpb_text_column wpb_content_element  vc_custom_1646667692902\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<h1 style=\"text-align: left;\"><span style=\"color: #ff6600;\">SEO OFFSITE<\/span><\/h1>\n<p style=\"text-align: left;\"><span style=\"font-size: 20px; color: #ffffff;\">Analysis of the structure and technology of the website<\/span><\/p>\n<p style=\"text-align: left;\"><span style=\"font-size: 20px; color: #ffffff;\">Optimization of Metatags, Alt Tags in Images and Headings per page<\/span><\/p>\n<p style=\"text-align: left;\"><span style=\"font-size: 20px; color: #ffffff;\">Production of content to generate Quality Links towards each domain<\/span><\/p>\n<p style=\"text-align: left;\"><span style=\"font-size: 20px; color: #ffffff;\">Generation of Quality Links to the website (online press + social signals)<\/span><\/p>\n<p style=\"text-align: left;\"><span style=\"font-size: 20px; color: #ffffff;\">Disavow file update on Google<\/span><\/p>\n\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-6\"><div class=\"vc_column-inner vc_custom_1646668162890\"><div class=\"wpb_wrapper\">\n\t<div  class=\"wpb_single_image wpb_content_element vc_align_right  vc_custom_1646668189325\">\n\t\t\n\t\t<figure class=\"wpb_wrapper vc_figure\">\n\t\t\t<div class=\"vc_single_image-wrapper   vc_box_border_grey\"><img loading=\"lazy\" decoding=\"async\" class=\"vc_single_image-img\" src=\"https:\/\/www.marketingzentral.com\/wp-content\/uploads\/2022\/03\/seobanner2-1-540x340.png\" width=\"540\" height=\"340\" alt=\"seobanner2\" title=\"seobanner2\" \/><\/div>\n\t\t<\/figure>\n\t<\/div>\n<\/div><\/div><\/div><\/div><\/div><\/div><div class=\"vc_row wpb_row vc_row-fluid qodef-section qodef-content-aligment-left qodef-grid-section\" style=\"\"><div class=\"clearfix qodef-section-inner\"><div class=\"qodef-section-inner-margin clearfix\"><div class=\"wpb_column vc_column_container vc_col-sm-6\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\n\t<div class=\"wpb_text_column wpb_content_element  vc_custom_1650385810163\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<h1 style=\"text-align: left;\"><span style=\"color: #ff6600;\">LOCAL SEO<\/span><\/h1>\n<p style=\"text-align: left;\"><span style=\"font-size: 20px; color: #000000;\">The local file (company or business profile) has become more and more relevant as a Google search result, for this it is necessary to work on the configuration and update in the Google company profile.\u00a0<\/span><\/p>\n\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-6\"><div class=\"vc_column-inner vc_custom_1646666985909\"><div class=\"wpb_wrapper\">\n\t<div class=\"wpb_text_column wpb_content_element  vc_custom_1650385853227\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<p>&nbsp;<\/p>\n<ul>\n<li style=\"text-align: left;\"><span style=\"font-size: 20px; color: #000000;\">Google business profile setup<\/span><\/li>\n<li style=\"text-align: left;\"><span style=\"font-size: 20px; color: #000000;\">Registration in local directories<\/span><\/li>\n<li style=\"text-align: left;\"><span style=\"font-size: 20px; color: #000000;\">Management of mentions and reviews<\/span><\/li>\n<\/ul>\n\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><\/div><\/div><\/div><\/div><div class=\"vc_row wpb_row vc_row-fluid qodef-section vc_custom_1636507016637 qodef-content-aligment-left\" style=\"\"><div class=\"clearfix qodef-full-section-inner\"><div class=\"wpb_column vc_column_container vc_col-sm-12\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\t<div class=\"qodef-call-to-action normal\">\n\n\t\t\t\t<div class=\"qodef-container-inner\">\n\t\t\t\t\t<div class=\"qodef-call-to-action-row-75-25 clearfix\" style=\"padding: 20px;\">\n\t\t\t\t\t\t<div class=\"qodef-text-wrapper qodef-call-to-action-column1 qodef-call-to-action-cell\">\n\t\t\t\t\t\t\t\t\t<div class=\"qodef-call-to-action-text\" style=\"font-size: 22px;font-weight: 500\"><span style=\"color: #ffffff; font-weight: 300;\">We are ready to meet your needs and answer your concerns<\/span><\/div>\n\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t\t<div class=\"qodef-button-wrapper qodef-call-to-action-column2 qodef-call-to-action-cell\" style =\"text-align: right ;\">\n\t\t\t\t\t\t<a itemprop=\"url\" href=\"https:\/\/www.marketingzentral.com\/en\/contact-marketingzentral-2\/\" target=\"_self\" style=\"color: #24262a;background-color: #ffffff;border-color: #ffffff\" class=\"qodef-btn qodef-btn-medium qodef-btn-solid qodef-btn-custom-hover-bg qodef-btn-custom-border-hover qodef-btn-custom-hover-color qodef-btn-icon\" data-hover-bg-color=\"#ffffff\" data-hover-color=\"#24262a\" data-hover-border-color=\"#ffffff\" >    <span class=\"qodef-btn-text\">More Information<\/span>    <span class=\"qodef-btn-icon-normal\"><i class=\"qodef-icon-font-awesome fa fa-angle-right\" ><\/i><\/span>    <span class=\"qodef-btn-icon-flip\"><i class=\"qodef-icon-font-awesome fa fa-angle-right\" ><\/i><\/span>        <\/a>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n<\/div><\/div><\/div><\/div><\/div>\n<\/section>","protected":false},"excerpt":{"rendered":"SEO La optimizaci\u00f3n de motores de b\u00fasqueda (SEO) comienza con saber d\u00f3nde se encuentra actualmente; s\u00f3lo entonces podr\u00e1 determinar d\u00f3nde quiere estar. Nuestra auditor\u00eda de SEO inicial nos permite realizar una investigaci\u00f3n en profundidad en su sitio existente y brindar recomendaciones espec\u00edficas para mejorar su...","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"full-width.php","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_joinchat":[],"footnotes":""},"class_list":["post-8044","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/www.marketingzentral.com\/en\/wp-json\/wp\/v2\/pages\/8044","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.marketingzentral.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.marketingzentral.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.marketingzentral.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.marketingzentral.com\/en\/wp-json\/wp\/v2\/comments?post=8044"}],"version-history":[{"count":0,"href":"https:\/\/www.marketingzentral.com\/en\/wp-json\/wp\/v2\/pages\/8044\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.marketingzentral.com\/en\/wp-json\/wp\/v2\/media?parent=8044"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}