CONTENTS
Development of articles for blogs and ebooks (destination or cultural guides) as tools of interest, generation of organic traffic and generation of databases for email marketing.
Strategy
A content strategy is a long-term action plan that key stakeholders in your business subscribe to. It is designed to help you achieve your marketing goals. If you try to "make content" without one, there will be costly blood and mistakes..
Discovery and knowledge
Content and process audit
Content strategy
Voice tone
KPI definition
Data and intelligence
Use data to understand the context and sentiment of digital consumption and conversation in order to deliver relevant and personalized content that helps a brand meet the needs and wants of real people in real situations.
Social listening
KPI monitoring
Measuringg
Conversion optimization tools
Strategy
A content strategy is a long-term action plan that key stakeholders in your business subscribe to. It is designed to help you achieve your marketing goals. If you try to "make content" without one, there will be costly blood and mistakes..
Discovery and knowledge
Content and process audit
Content strategy
Voice tone
KPI definition
Data and intelligence
Use data to understand the context and sentiment of digital consumption and conversation in order to deliver relevant and personalized content that helps a brand meet the needs and wants of real people in real situations.
Social listening
KPI monitoring
Measuringg
Conversion optimization tools
Our in-house team of editors manages a global network of award-winning writers, from top journalists to niche influencers. We help brands choose the perfect content creation team.
Copy editing
Digital and print creativity
Movies and photography
infographics
CSocial creative
Our paid search specialists continually optimize your campaigns looking for the best performance making certain you are getting the most and the best "click" for your dollars.
What content is relevant?
Content that tells stories
Both related to what is narrated in blogs, and stories that happen in spaces (Hotels, common areas, restaurants, etc.). In both are places where moments of fun, illusion, love, happiness are lived. You have to share and promote them.
Content that shows people
Humanize the content by prioritizing photographs with people over photographs of empty spaces or objects.
Content that sparks conversations.
The message must have a purpose and motivate action, from a like or a comment, to a reservation or recommendation.
Visual Content
The message must have a purpose and motivate action, from a like or a comment, to a reservation or recommendation.
Effective content
Simple construction without falling into a cold simplicity that does not convey emotion.
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